written by : Liying Lu
As we know, smoking has lots of bad effects for smoker. Not only bad for themselves, but also it also harms for other people who are non-smoker. The government of some countries are encouraging people to quit smoking. I also want to hold a media campaign to help Chinese smokers to give up smoking.

Hu, Y.Le,T. (2019)The above image shows that there are 315 million Chinese people are smoking which is account for nearly 30% of the world’s smokers and half of its men smoke. It is very huge population. What’s more, every three cigarettes in the world, one is smoked in China. Although the smoking population is decreasing which is from 28.1% in 2010 to 26.6%in 2018. It dropped very slowly.

The image is shown that in 2018 the common cancer types in china, Lung cancer is the most common cancer which is twice higher than the second common cancer (stomach cancer). China’s government should do some action to boots the decrease faster, and this is the reason why I want to hold the campaign.
FDA figure out that there are more than 7000 chemicals in a cigarette,93 chemicals cause cancer like tar and nicotine. It also can lead to cardiovascular disease. Also, some reports address every cigarette takes eleven minutes off life, and non-smokers can live 10 years more than smokers on average. Furthermore, passive smoking is also a serious problem. A non-smoker who works in an office where allows smoking for 8 hours the amount of passive smoking equal smoke 6 cigarettes. Smoking not only harms health but also wastes people’s money.
According to statistics, Chinese smokers spend 2000 pounds per year to buy a cigarette. It a big amount of cost, if they quit smoke, they can use this money to buy many things or go traveling. They also can people relax and happy and will not harm health.

Statistics show that smokers account for 30% of the population in China. (Baidu,2020).This is why I want to help Chinese people who are between 15 to 24 years old to give up smoke and get the prize. I will hold a campaign called “quit and win” which is in Weibo. Because it is the most popular social media in china , especially the young generation. I am going to post some videos that list the diseases and negative effects of smoking for people. Let you know that smoking does great harm to your health. What’s more, I will introduce how to attend this campaign. Firstly, you need registration on Weibo and then go to the hospital to check the amount the Nicotine in their hair. This is because hair can measure how long you have not smoked.
Next, start your quit smoking life with a reward system. If you quit smoke for one month, you can get 50 pounds. For 3 months and a half years, you can have 90 pounds and 400 pounds respectively. I will draw 2000 participators to win the prize. If you are very lucky to win the lottery. You need to go to the hospital to check the amount of Nicotine again. If there is no Nicotine in your hair, you quit smoke successfully and get the bonus. In addition, in this period if they have any problem, you can call the smoking helpline which is 12320. It can help and give you the suggestion.
This is just a small campaign, may not everyone will participate, but I want to help more young people to quit smoking. For this campaign, my goal is to help 100,000 smokers. For 1 month about 70% of smokers can quit smoke and 3 months, 6 months there is 55%, and 40% smoker continue to quit smoking respectively.
The final aim is I hope to reduce the population of smokers because the smoking population in China is really too high. Most importantly, I also hope that smokers will realize the seriousness of smoking.
Bibliography:
Hu, Y.Le,T. (2019) CGTN. Available at:https://news.cgtn.com/news/2019-09-18/Vaping-in-China-A-burgeoning-market-awaits-regulation-K5dMj57vGw/index.html (Accessed: 25/2/2020).
Zhidao Baidu (2020) Available at: https://zhidao.baidu.com/question/539030340.html (Accessed: 25/2/2020).